{"id":104,"date":"2006-06-15T22:53:47","date_gmt":"2006-06-16T05:53:47","guid":{"rendered":"http:\/\/www.alleba.com\/blog\/?p=104"},"modified":"2006-06-17T06:14:32","modified_gmt":"2006-06-17T13:14:32","slug":"friendster-fads-quirks","status":"publish","type":"post","link":"https:\/\/www.alleba.com\/blog\/2006\/06\/15\/friendster-fads-quirks\/","title":{"rendered":"Friendster FAds Quirks"},"content":{"rendered":"<p>Frienster again wrote me informing that &#8220;some statistical information&#8221; of my first free ad was lost.  To make up for it, I get a hefty P1,000 coupon (or E-pin), allowing me to make a new ad that will show up 30,000 times over a 7-day period.    How&#8217;s that?<\/p>\n<p>Clearly Friendster&#8217;s advertising platform is still in the testing stage.  It looks promising &#8212; perhaps even better than their other type of advertising that I found too distracting and invasive.  Text advertising is the way to go these days.  It&#8217;s easier to look at, faster to load and not as cumbersome as traditional banner ads.  Friendster Ads takes on a similar form as Google Adsense&#8217;s Adlinks, wherein a user is taken to a page of relevant ads instead of directing them to an advertiser&#8217;s website.  I particularly dislike Adlinks because I found them ineffective.  But the main difference is that Friendster Ads presents a whole page ad that&#8217;s composed by the advertiser, which is a lot better.  I do wish that they can make their ads contextual based on the user&#8217;s hobbies and interests rather than displaying random ads that&#8217;ll just go to waste.   They should also let advertisers choose which demographic their ads would cater to.<\/p>\n<p>Friendster Ads looks like a promising revenue stream in the offing.  With a 5 million-strong Filipino user base, I think many will find this a convenient and very cheap way of promotion.<\/p>\n<p>Yet again, I&#8217;ll report on how my second ad does.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Frienster again wrote me informing that &#8220;some statistical information&#8221; of my first free ad was lost. To make up for it, I get a hefty P1,000 coupon (or E-pin), allowing me to make a new ad that will show up 30,000 times over a 7-day period. How&#8217;s that? Clearly Friendster&#8217;s advertising platform is still in&hellip; <a class=\"more-link\" href=\"https:\/\/www.alleba.com\/blog\/2006\/06\/15\/friendster-fads-quirks\/\">Continue reading <span class=\"screen-reader-text\">Friendster FAds Quirks<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[19,20,10],"tags":[],"class_list":["post-104","post","type-post","status-publish","format-standard","hentry","category-advertising","category-friendster","category-me","entry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/paJQs-1G","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/posts\/104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/comments?post=104"}],"version-history":[{"count":0,"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/posts\/104\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/media?parent=104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/categories?post=104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alleba.com\/blog\/wp-json\/wp\/v2\/tags?post=104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}